Employer branding

How can HR leaders make apprenticeships more attractive?

Nearly half (44%) of young people feel uninformed about apprenticeship opportunities in their field of interest, according to research published to coincide with National Apprenticeship Week (10-16...

It’s time to rethink your employer branding campaign

One of the biggest obstacles that candidates experience when searching for a job is not knowing what it’s like to work for the company they are applying to.

Ghosting on the rise in recruitment

Almost two thirds (65%) of UK adults have been ghosted during the recruitment process, negatively impacting candidate experience and employer brand.

Kevin Green: Don't overpromise on employee experience

Employers should differentiate between employee value proposition (EVP) and employee experience, according to Kevin Green, founder of What's Next Consultancy and author of Competitive People Strategy

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